I stole this from Seth’s blog, “Direct messages demand clarity and care. And teams do better when communication is shared.” I wholeheartedly agree.
As a leader you cannot expect a text message, email, emoji, or instant message to replace clear in person communication. What message are you sending if you hide behind this mediums?
And your communication should be shared…at the bare minimum with your direct reports, leaders, captains, whoever you expect to distribute this information. Then check in to make sure the message has been sent out.
Nothing breeds mistrust like the leader that meets constantly in private with specific folks but no information is shared or the leader that only can communication via email.